• Tom Herman

Is Growth A Struggle? THIS May Be Why

Without a deep understanding of your ideal customers,


Growth will be a struggle.


Can you answer YES to these statements?


✅I know our ideal customer’s biggest challenges and frustrations.


✅ I know what they are trying to achieve using our product or service.


✅ I know how/where/when to communicate with our ideal customers.


✅ I know how our ideal customers make decisions.


✅ I know where they go to learn and who they trust for advice.


✅ I know who our ideal customers see as our competition.


✅ I know why our ideal customers choose us over other options.


If you’re a NO or NOT SURE on any of the above,


Then, it’s time to prioritize customer research.


A deep understanding of your ideal customers will boost your company’s performance.


And not just in marketing - but in virtually every aspect of your business: sales, product development, customer service/success, operations, strategic planning, etc.


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When you're ready to boost your customer knowledge to support growth - reach out, we can help.