Tom Herman
How Well Do You Know Your Ideal Customers? [QUIZ]
How well do you know your ๐ถ๐ฑ๐ฒ๐ฎ๐น ๐ฐ๐๐๐๐ผ๐บ๐ฒ๐ฟ๐?
Not sure?
Hereโs a quick way to find out.
Can you confidently answer YES to the following statements?
โ I know my ideal customerโs biggest challenges and frustrations.
โ I know what they are trying to achieve by using my product or service.
โ I know how/where/when to communicate with my ideal customers.
โ I know how my ideal customers make decisions.
โ I know where they go to learn and who they trust for advice.
โ I know who my ideal customers see as my competition.
โ I know why my ideal customers choose my product or service.
If youโre a NO or NOT SURE on any of the above,
Then, itโs time for some customer research.
A deep understanding of your ideal customers will boost your companyโs performance.
And not just in marketing - but in virtually every aspect of the business: sales, product development, customer service/success, operations, strategic planning, etc. ๐ฏ
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Ready for customer research but donโt know where to start? Reach out and Iโll get you moving in the right direction.
